"Magic Mike," the Channing Tatum movie about guys taking it off, is doing some taking off of its own.
Warner Bros.' male stripper movie is the top-selling film at online ticketing site Fandango, social media mentions are surging and box office analysts are revising their tracking upwards.
Pre-sales for "Magic Mike" represented 36 percent of all movie ticket sales at Fandango on Tuesday, outstripping, ahem, those of reigning box-office champ "Brave," which was at 31 percent.
Source: http://www.thewrap.com/awards/movies/article/magic-mike-pre-sales-are-taking-fandango-45691
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